Everybody and their brother wants a #1 Google ranking so there is no lack of companies offering a variety of hair-brained SEO. The Innovaxis difference: sustainably high search engine rankings without the tricks like spamdexing, link farms and keyword stuffing. We believe that quality website content is the key, combined with the following:
Flash in Measured Doses, Please
Did you know that search engines are unable to read text in Flash animation? We frequently run across flash-based sites that result in poor Google rankings because of this, and we are horrified to see third-party websites that are listed higher. Text imprisoned in Flash is a great way to keep them unaware of your products, services and promotions. Flash also does not display properly on mobile devices, including iPhone and BlackBerry. Finally, splash screens using Flash are increasingly annoying. Innovaxis web design always takes this into account and instead uses Flash to illustrating key ideas that drive sales.
Innovaxis SEO Services
Because 80% of your website traffic comes in through the "side door" (breakout pages) instead of the "front door" (home page), so we offer the following SEO services to boost Google rankings for all of your website content:
- Website Updates – creating small updates every day, new pages every month
- Lots of Photos & Images – more and more people find information from Google image searches
- Non-Reciprocal Links – generating heavily weighted Google links from other sites via a PR campaign
- Channel Partner Links – ensuring your partners are promoting you with links to your website
- Google, Yahoo & Bing Webmaster Tools – site verification, resolving crawler problems (broken links, duplicate titles), etc.
- Website Analytics – monitoring unique visitor traffic, most popular pages, referring websites, etc.
- Unique Metadata – ensuring that every page has unique titles, meta description and keywords (once crucial but still necessary)
- XML Sitemap Generation –creating & updating as each new page is created, fixing all broken links
- Wikipedia – creating your company's own Wikipedia page
- Robots.txt Creation –ensuring search engine crawlers know what to index on your website
- Image Summaries – writing an ALT tag for every website image (important for Google image search)
- Site Renewal – ensuring your domain is renewed on a long-term basis (Google dislikes domains reserved for one year or less)
Think you've got these down? Find out with the SEO Website Grader. Can you beat our high score of 94?
If you need help recruiting channel partners for your product or service, contact us.
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