Month: February 2022
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How to Get the Most out of Google Ads for the Least Amount of Spend
While getting results from pay-per-click (PPC) advertising on Google Ads can seem expensive, complicated and mysterious, it can have a significant impact on lead generation and increasing client acquisition with a clear strategy and experienced execution.
With a platform that processes over 8.5 billion searches a day, Google Ads can provides serious reach. According to Google’s annual economic Impact report, companies that advertise on Google Ads generate $2 for every $1 spent, on average.
What Google doesn’t tell you, however, is that it’s easy to spend a lot of money for little or no result if your campaigns are managed by someone without extensive experience, a bit of Google savvy in avoiding common traps,
… Continue Reading >>6 Criteria for Identifying the Best Fit Web CMS
Are you looking to develop a new website but aren’t sure what to build it on?
How confident are you that you’re on the best fit website content management system (CMS) for you organization? Thinking about migrating?
Whether you’re looking to migrate your website or develop a new one, here’s a quick guide for helping you identify what to look for in a new web CMS.
Create & Edit Content in Seconds (All Users)
Your CMS should enable you to creating and edit content without having to be a website developer and/or know HTML. For this to be possible, you need a user-friendly interface, starting with an ability to quickly select a theme or use a template that matches your brand so you can instantly start creating content without a developer.
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