{"id":3628,"date":"2022-10-22T14:31:33","date_gmt":"2022-10-22T19:31:33","guid":{"rendered":"https:\/\/www.innovaxisinc.com\/?page_id=3628"},"modified":"2023-11-07T10:10:17","modified_gmt":"2023-11-07T16:10:17","slug":"rollworks-abm-software","status":"publish","type":"page","link":"https:\/\/www.innovaxisinc.com\/de\/b2b-marketing-services\/marketing-automation\/rollworks-abm-software","title":{"rendered":"RollWorks ABM Software"},"content":{"rendered":"<div class=\"row\">\n<div id=\"main-content-upper\" class=\"col-md-9 col-md-push-3\">\n<section>\nLearn how RollWorks account based marketing (ABM) software helps increase demand, leads, and sales through attracting and engaging more of your prospects in an easy, fun and measurable way.<\/p>\n<p>Innovaxis clients rely on our digital marketing team to determine if RollWorks is a good fit for their marketing strategy, implement the software, create content and ads to include in ABM campaigns, and measure the results.<\/p>\n<h2>Get Started in 3 Easy Steps<\/h2>\n<ol>\n<li><em>Identify Your List:<\/em> create static and dynamic account lists<\/li>\n<li><em>Engage Your Customer:<\/em> deploy RollWorks playbooks<\/li>\n<li><em>Measure Your Impact:<\/em> measure the effectiveness of your programs at the contact and account level<\/li>\n<\/ol>\n<h2>RollWorks Video Overview<\/h2>\n<p><center><\/p>\n<div class=\"video-wrap\"><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/L1-MymIZEb8\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<p><\/center><\/p>\n<h2>Why RollWorks<\/h2>\n<h2>Value<\/h2>\n<p>RollWorks mission is to democratize ABM and has developed a solution that focuses on accessibility &amp; impact for companies of all sizes to meet an ABM marketer wherever they are in their account based journey.<\/p>\n<h3>Account Data Foundation<\/h3>\n<p>From account scoring to ad bidding, our machine learning and datasets of 18 million companies and 320M contacts are able to find the right accounts and decision makers for customers to engage with.<\/p>\n<h2>Best-in-Class Advertising<\/h2>\n<p>RollWorks\u2019 proprietary DSP allows reach of over 90% of internet users across 2M+ advertiser websites enabling RollWorks to have the most comprehensive inventory coverage in the industry along with high account to domain\/company match rate targeting accuracy.<\/p>\n<h3>Best Fit<\/h3>\n<ul class=\"main\">\n<li>US B2B Companies of 20-5,000 employees<\/li>\n<li>Salesforce or HubSpot CRM<\/li>\n<li>HubSpot or Marketo marketing Automation<\/li>\n<\/ul>\n<h2>Feature Highlights<\/h2>\n<h3>Identify the Right Accounts<\/h3>\n<p>Machine-learning identifies your ideal customer profile (ICP), best-fit, and key buyers. Then use intent data, and engagement signals to prioritize and get suggestions for net0new high fit, in-market accounts.<\/p>\n<h3>Orchestrate Account-Based Campaigns<\/h3>\n<p>Run targeted ads to known and unknown contacts at target accounts; execute effective multi-channel campaigns by employing RollWorks\u2019 integrations with best-in-class MarTech vendors such as Sendoso, Drift, and Uberflip- to deliver the right message on the right channel at the right time.<\/p>\n<h3>Measure Impact<\/h3>\n<p>View RollWorks ad performance, account engagement and buying progression to measure ABM effectiveness and inform workflows. Sync data into Salesforce, Marketo, or Hubspot to see business impact in system record of truth.<\/p>\n<p style=\"text-align: center; padding-top: 15px;\"><a class=\"btn btn-primary\" href=\"\/de\/contact-innovaxis-b2b-marketing-consulting\/\">Learn more about ABM and request a consultation<\/a><\/p>\n<\/section>\n<\/div>\n<aside class=\"col-md-3 col-md-pull-9\">\n<section class=\"sidebar-content\">\n<h2 class=\"top\">Marketing Tech<\/h2>\n<h4 class=\"sidebar-subheader\">Key Ideas<\/h4>\n<ul class=\"main\">\n<li>RollWorks ABM software makes it easy to attract and engage prospects<\/li>\n<li>Get started fast by identifying your target list, engage your prospects, and measure the results<\/li>\n<li>Innovaxis can implement RollWorks for you and create content that generates conversion points throughout the buyer&#8217;s journey<\/li>\n<\/ul>\n<p style=\"text-align: center;\"><a class=\"btn btn-primary\" href=\"\/de\/contact-innovaxis-b2b-marketing-consulting.html\/\">Request a Consultation<\/a><\/p>\n<\/section>\n<\/aside>\n<\/div>","protected":false},"excerpt":{"rendered":"Learn how RollWorks account based marketing (ABM) software helps increase demand, leads, and sales through attracting and engaging more of your prospects in an easy, fun and measurable way.\n<p>Innovaxis clients rely on our digital marketing team to determine if RollWorks is a good fit for their marketing strategy, implement the software, create content and ads to include in ABM campaigns, and measure the results.<\/p>\n<h2>Get Started in 3 Easy Steps<\/h2>\n<ol>\n<li><em>Identify Your List:<\/em> create static and dynamic account lists<\/li>\n<li><em>Engage Your Customer:<\/em> deploy RollWorks playbooks<\/li>\n<li><em>Measure Your Impact:<\/em> measure the effectiveness of your programs at the contact and account level<\/li>\n<\/ol>\n<h2>RollWorks Video Overview<\/h2>\n<p><\/p>\n\n<p><\/p>\n<h2>Why RollWorks<\/h2>\n<h2>Value<\/h2>\n<p>RollWorks mission is to democratize ABM and has developed a solution that focuses on accessibility &amp;<\/p>&#8230; <a class=\"view-article\" href=\"https:\/\/www.innovaxisinc.com\/de\/b2b-marketing-services\/marketing-automation\/rollworks-abm-software\">Continue Reading >><\/a>","protected":false},"author":10,"featured_media":0,"parent":121,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"inner-page-no-sidebar.php","meta":{"_acf_changed":false,"footnotes":""},"coauthors":[],"class_list":["post-3628","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Rollworks ABM Software | Innovaxis B2B Marketing Agency<\/title>\n<meta name=\"description\" content=\"Learn how RollWorks helps increase demand, leads, and sales through attracting and engaging more of your prospects in an easy and measurable way\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.innovaxisinc.com\/de\/b2b-marketing-services\/marketing-automation\/rollworks-abm-software\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rollworks ABM Software | Innovaxis B2B Marketing Agency\" \/>\n<meta property=\"og:description\" content=\"Learn how RollWorks helps increase demand, leads, and sales through attracting and engaging more of your prospects in an easy and measurable way\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.innovaxisinc.com\/de\/b2b-marketing-services\/marketing-automation\/rollworks-abm-software\" \/>\n<meta property=\"og:site_name\" content=\"Innovaxis B2B Marketing\" \/>\n<meta property=\"article:modified_time\" content=\"2023-11-07T16:10:17+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" 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