Utilize our primary market research, competitive intelligence and product management services to understand the needs of your market and launch products and services that exceed your profitability goals.
We identify the right mix of OEMs, distributors, and direct salespeople that results in the highest profitability and least channel conflict. We will also develop a channel program that maximizes sales.
We provide pricing direction, e.g. premium pricing vs. price/loss leader, and determine the right mix of promotions to stimulate sales. We specialize in pricing for that which has never been sold before.
Innovaxis specializes in generating ROI from digital marketing, including website development, SEO, social media—as well as from marketing collateral and PR without the big retainers.
The Innovaxis Advantage
We offer a full suite of services covering all Four Ps of Marketing—always with the goal of driving the “Fifth P” for clients: Profit. Other agencies and consulting firms only address the Fourth P: Promotion.