B2B Marketing Resources

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B2B Marketing that Drives Sales

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Innovaxis Insights

HubSpot Best Practices: Email Marketing
  • May

  • 28

  • 2021

HubSpot Best Practices: Email Marketing

Even with so many ways to reach out to your prospects in an era of multiplying digital platforms, email marketing remains an effective tool for generating leads. But it’s not enough to just hit the...

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HubSpot Marketing Hub Starter vs. Professional: Which is Better for Your Business?
  • Apr

  • 30

  • 2021

HubSpot Marketing Hub Starter vs. Professional: Which is Better for Your Business?

The marketing automation and CRM software market is becoming more saturated each year – market research firm Prescient & Strategic Intelligence estimates a 13.1% compound annual growth rate of ...

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How to #Fail at B2B Marketing: The Only E-Book You Will Ever Read Possibly
  • Mar

  • 09

  • 2021

How to #Fail at B2B Marketing: The Only E-Book You Will Ever Read Possibly

Math: 80% of businesses fail 100% of the time. While it may seem easy, failing at business-to-business (B2B) marketing requires more than just math. It takes a delicate blend of poor judgment and a r...

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