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B2B Marketing that Drives Sales

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Innovaxis Insights

How to Get the Most out of Google Ads for the Least Amount of Spend
  • Feb

  • 26

  • 2022

How to Get the Most out of Google Ads for the Least Amount of Spend

While getting results from pay-per-click (PPC) advertising on Google Ads can seem expensive, complicated and mysterious, it can have a significant impact on lead generation and increasing client acqu...

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6 Criteria for Identifying the Best Fit Web CMS
  • Feb

  • 22

  • 2022

6 Criteria for Identifying the Best Fit Web CMS

Are you looking to develop a new website but aren’t sure what to build it on? How confident are you that you’re on the best fit website content management system (CMS) for you organizatio...

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How Do Custom B2B Marketing Programs Work?
  • Dec

  • 10

  • 2021

How Do Custom B2B Marketing Programs Work?

Business owners and marketing executives of business-to-business (B2B) companies face a major challenge: to dramatically increase lead generation and sales without having the right mix of marketing s...

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