B2B Marketing Consulting & Agency Services Blog

B2B Marketing Strategy & Managed Services Blog Tag: NitroPack

How Small and Medium-Sized Businesses Can Optimize Their Website’s Core Web Vitals

Billy Altantulkhuur - Friday, January 12, 2024
Need help with improving Core Web Vitals? Innovaxis Marketing is a NitroPack agency partner – contact us for help


B2B Marketing Results

After Google incorporated Core Web Vitals as a ranking factor in its organic search algorithm a few years ago, website developers and marketers have increasingly prioritized site speed and overall user experience in their SEO strategies. Improving these metrics, however, can be overwhelming and confusing — especially if you don’t have prior website development experience.

Oftentimes, we see WordPress sites with low Google PageSpeed scores (<70 out of 100) and issues that small and medium-sized business owners may not even be aware of until they start to wonder why they are not ranking as well as they should.

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How to Boost WordPress Productivity & Security

Sean Parnell - Monday, August 22, 2022

WP Engine Partner

Considering the presence of GoDaddy, Network Solutions, HostGator, your cousin’s IT company, and even onsite servers, there’s no lack of hosting options for your website. So how do you know if you’ve got the right one and what should you even look for?

Many organizations choose a web hosting service by perusing a list of functions instead of thinking about an overall digital marketing strategy. The right hosting service can save you time, money, boost your productivity, secure your website.

If that sounds like more than you can ask of a web host, it isn’t.

One of the best website solutions our clients have taken advantage of in recent years is WP Engine,

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NitroPack: The Hidden Gem of Speed Optimization Plugins

Sarina Remiasz - Monday, July 19, 2021
Need help implementing NitroPack on WordPress or Magento? Innovaxis Marketing is a NitroPack agency partner – contact us for help


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Now that Google has added Core Web Vitals and page speed to its search ranking algorithm, WordPress site owners have been wondering: how can I make my website faster and my user experience better?

WordPress sites are notoriously slow with Google PageSpeed often <20 out of 100. Infinite plugins that each have their own bundle of files, especially JavaScript, are a big reason why your site may experience less-than-optimal site speeds.

Enter NitroPack: a WordPress plugin with powerful speed optimization capabilities. With NitroPack activated,

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