B2B Marketing Consulting & Agency Services Blog

B2B Marketing Strategy & Managed Services Blog Tag: marketing roi calculator

Learn Why Your Marketing Isn’t Producing Results with an Audit

Sean Parnell - Friday, May 23, 2025

Marketing Audit

Lackluster marketing results are rarely the result of lackluster efforts. Many businesses devote a lot of time and attention to marketing and still see little return.

While it can be easy to mistake a lot of activity or a big budget for a healthy marketing plan, a closer look can reveal a very different picture. No matter how well-inspired, random acts of marketing rarely produce much more than noise. And when it comes to your marketing efforts, there is no good reason to experiment to see what works.

A comprehensive marketing audit will show you exactly what’s working and what isn’t and provide a plan for transforming your marketing into a lead generation machine.

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Marketing ROI Calculator: Your Pathway to Smarter Investments (& Returns)

Raven Chapman - Friday, March 1, 2024

ROI calculator

Strategy-minded business owners recognize that marketing is an investment in the growth of their business but few business owners know how to calculate the return on their marketing investment.

Marketing has to do more than create a tangible picture of the value and services you provide. No matter how eloquent your messaging or how beautiful your website, if it’s not generating results you can quantify, at a cost that makes sense, it’s not much of an investment.

Our new Lead Generation & Marketing ROI Calculator helps to demystify the process of understanding your bang for the buck. Embracing this data-driven approach enables you and your team to make better decisions about where you spend your marketing time and money,

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