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B2B Marketing Strategy & Managed Services Blog Tag: e-book

How to #Fail at B2B Marketing: The Only E-Book You Will Ever Read, Possibly

Sean Parnell - Tuesday, March 9, 2021

Innovaxis #Fail at B2B Marketing e-book cover, hand pushing over wooden blocks

Math: 80% of businesses fail 100% of the time.

While it may seem easy, failing at business-to-business (B2B) marketing requires more than just math. It takes a delicate blend of poor judgment and a robust lack of strategy.

But don’t worry. While the internet is crawling with so-called experts spewing complicated strategies for organic, gluten-free lead generation and viral cat videos, we’re here to make it easy.

Our brave new e-book, How to #Fail at B2B Marketing, provides the insights you need for no-results marketing that will tank your sales efforts faster than you can say “where did the leads go?”

The best part? Everything Some things in this guide may have been inspired by true events and a few mishaps we’ve encountered along the way.

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