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Are You Happy with the Results of Your Marketing?

Sean Parnell - Thursday, October 20, 2016

Are You Happy with the Results of Your Marketing?

As you think about strategic marketing planning and budgeting for 2017, I have 3 questions for you:

  1. Are you happy with the results of your marketing efforts this year and how they translated into lead generation and sales success?
  2. Are you confident in your ability to execute your marketing plan for 2017 with your current internal and external resources?
  3. Are you on top of content marketing, and ranking as high as you want for your highest priority keywords?

If not, we should talk.

Our Mission

We know it’s difficult to outsource your marketing for the first time or to change marketing partners, but we also know that many companies are underserved by well-intentioned marketing agencies, web designers, SEO companies, and freelance copywriters that are neither strategic nor holistic.

Consider that the mission of our B2B marketing practice is to accelerate your sales growth through results-based marketing strategy and managed services that pay for themselves and generate an impressive ROI.

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ECM Keyword Searches: What Generates the Most Website Traffic

Sean Parnell - Tuesday, September 6, 2011

I ran a search for the following keywords on the Google AdWords Keyword Tool and found the following monthly searches—vendors and resellers of document imaging and enterprise content management (ECM), take note for your website content and SEO strategies. Keep in mind, however, that the more generic the keyword, the harder it will be to gain a foothold in the top three search results. Ask us about how to get around this.

Keyword

Monthly Searches

Scanner

20,400,000

Human Resources

11,100,000

SharePoint

6,120,000

PDF Conversion

3,350,000

IT Outsourcing

2,740,000

OCR

2,740,000

Scanners

2,740,000

Purchase Order

1,830,000

Supply Chain

1,830,000

IT Management Services

1,500,000

Risk Management

1,500,000

Invoicing

1,220,000

Workflow

1,220,000

Data Entry

1,000,000

ECM

1,000,000

Microfiche

823,000

Content Management

673,000

Online Forms

673,000

Scan Software

673,000

Data Management

550,000

HP Scanner

550,000

Medical Records

550,000

Storage Device

550,000

Canon Scanner

450,000

Document Management

450,000

Epson

450,000

Online Storage

450,000

Document Conversion

400,000

Scanner Program

368,000

Accounts Receivable

301,000

Computer Backup

301,000

Data Storage

301,000

Records Management

301,000

Windows Scanner

301,000

Benefits Compensation

246,000

Disaster Recovery

246,000

Document Scanning

246,000

Epson Scan

246,000

Network Storage

246,000

Scanner Printer

246,000

Archive Storage

201,000

Contract Management

201,000

Data Processing

201,000

Document Imaging

201,000

Business Continuity

165,000

Document Scanner

165,000

Manged Services

165,000

Online Purchase Order

165,000

Storage Server

165,000

Data Migration

135,000

Form Builder

135,000

Cloud Storage

110,000

Document Services

110,000

Email Management

110,000

Portable Scanner

110,000

Data Capture

90,500

Microfilm

90,500

Wide Format Printers

90,500

Wide Format Printing

90,500

Document Scanner

74,000

Wide Format Printer

74,000

Fujitsu Scanner

64,000

Patient Records

60,500

Storage Backup

60,500

Electronic Forms

49,500

Kodak Scanner

49,500

Form Processing

40,500

SharePoint Document Library

40,500

Book Scanning

33,100

Enterprise Content Management

27,100

Archival Storage

22,200

Forms Processing

22,200

Laserfiche

18,100

Document Workflow

14,800

Large Format Scanner

14,800

MFP Scanner

14,800

Data Center Service

12,100

Wide Format Scanner

12,100

Document Capture

9,900

Document Migration

9,900

Large Format Scanning

9,900

Invoice Processing

8,100

Wide Format Scanning

8,100

Aperture Card

5,400

Information Lifecycle Management

4,400

ImageSilo

2,400

Accounts Payable Automation

1,600

HR Automation

1,600

Cloud Document Management

1,000

Human Resources Automation

880

Mailroom Outsourcing

320

Virtual Mailroom

120

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