Tag: marketing automation
The marketing automation and CRM software market is becoming more saturated each year – market research firm Prescient & Strategic Intelligence estimates a 13.1% compound annual growth rate of the industry by 2030.
Whether or not your company already uses a marketing automation platform, the message is clear: many businesses are discovering the benefits of marketing automation to tie together all of their marketing efforts in one place. But with all the big-name systems to choose from, where do you start, and how much do you invest?
This leads to another question: what do you need? Let’s explore these options within the HubSpot Marketing Hub. While we do not work solely with HubSpot (looking at you,… Continue Reading >>
After years of helping clients get the most out of their marketing automation capabilities, Innovaxis is proud to be taking the next step as an official HubSpot Gold Partner.
From Pardot to SharpSpring, Marketo, and more, we have worked in a lot of marketing automation platforms. And – simply put – HubSpot is the best.
As the most powerful and intuitive marketing automation software we’ve seen, HubSpot is flexible, agile, and scalable to a company’s needs. HubSpot is a great option for companies who do not have a CRM, but for those that do, the platform seamlessly integrates with existing CRMs for streamlined marketing efforts.
We have used HubSpot for years and have experienced the benefits of the platform firsthand.… Continue Reading >>