B2B Marketing Consulting & Agency Services Blog

B2B Marketing Strategy & Managed Services Blog Tag: search engine optimization (seo)

On-Site SEO Best Practices: How to Maximize Content Visibility

Sean Parnell - Wednesday, January 14, 2015

Sean Parnell | Innovaxis Marketing Consulting

When:

Monday, January 19, 2015
6:00 PM to 8:00 PM

Where:

Sully’s House
1501 N Dayton St, Chicago, IL (map)

Sean Parnell, President of Innovaxis Marketing will be leading the discussion on Search Engine Optimization. Sean has been featured on the Business Catalyst Blog and you can read one of his posts here: http://www.businesscatalyst.com/bc-blog

Agenda

  • 6:00 to 6:30 — Networking
  • 6:30 to 7:30 — Presentation
  • 7:30 to 8:00 — Discussion
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The ABCs of SEO

Sean Parnell - Friday, February 1, 2013

SEO-Serch Engine Optimization and InnovaxisIt is most wise to beware of companies promising you the world in the form of a 1st page or #1 Google rankings. These inflated claims often come along with a range of dubious Search Engine Optimization (SEO) tricks that the major search engines have long factored in to their algorithms. The results might not be just disappointing they can cause irreparable harm to legitimate businesses. This is called “black hat SEO.” Just ask JC Penney.

We believe that good SEO or “white hat SEO” is a product of high quality, original site content combined with a collection of proven best practices for site management and link building. Our methods produce sustainably high organic search results for our clients and also lay the groundwork for successful Search Engine Marketing (SEM) campaigns.

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Website Development vs. Web Design

Sean Parnell - Tuesday, January 1, 2013

Website Development Portfolio from InnovaxisWeb designers are a dime-a-dozen. A commodity. It seems everyone and their brother can create a new website these days. So what differentiates one from another? It’s the difference between website development and web design. One generates leads. One will leave you thinking that marketing doesn’t work.

Far too many web designers place style over substance, masking a lack of quality content with a few lines of code. Or they make you to write everything yourself—and you’ve got a business to run. They also claim to offer SEO services but often lack an understanding of current best practices, or utilize black hat SEO practices that can get you blacklisted by Google and Bing.

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