Even with so many ways to reach out to your prospects in an era of multiplying digital platforms, email marketing remains an effective tool for generating leads.
But it’s not enough to just hit the send button and shower your list of prospects with selling points.
Your email has to make it through a gauntlet of spam filters, competing messages and demands on your audience’s time – not to mention that pesky “delete” button.
Even so, with modern tools, this process is easier and more effective than ever.
HubSpot’s email marketing capability, part of the Marketing Hub, provides a much-needed edge for your email campaigns with tools that let you tailor your lists,... Continue Reading >>