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Web designers are a dime-a-dozen. A commodity. It seems everyone and their brother can create a new website these days. So what differentiates one from another?...

Here’s an excerpt from the Erin McDermott article Handling a Surprise Niche: Can you stay true to your vision? that appeared on the Bank of America Small ...

In Marketing 101, we are all taught to believe that customers and clients are always right. But what if they cannot articulate what they want, especially when i...

When it comes to online advertising, marketing people all ask the same thing: how many impressions does our ad get? Innovaxis asks, how many leads were generate...

Time and time again, we’ve found that any given market has at least 3-4 main segments. Many of their requirements overlap, but there are always key differ...

They think in terms of web design instead of website development They understand design, not your business They know consumer marketing, not B2B—this exp...

I despise most ads that I see because their messages are weak, they aren’t interesting and they’re visual pollution. This one is perfect for any d...

Have you ever noticed that most business books talk about what other companies did to succeed and not about how to do it? In his new book, “Front Line He...

Here’s a nice happy new year from WPMU DEV. Don’t you like it when someone claims you were “dealt with” even though your question wasn&#...